Product Strategy

At our Kolabplus, we offer a comprehensive Product Strategy service that helps you bring new products and services to market quickly and efficiently. Our team of experienced industry professionals can provide you with the assistance you need to optimize your product portfolio and ensure that your business stays ahead of the competition.

New Product Go-to-Market

When it comes to bringing new products or services to market, our New Product Go-To-Market service is second- to-none. We help you identify key decisions when launching a new product or service, such as: brand positioning, competitive positioning and pricing strategies. Through our extensive experience in product development, market research and consumer trends, we are able to develop a robust go-to-market strategy for your new product launch.

Product Portfolio Management

Our Product Portfolio Management service is designed to maximize the return on your investments over time by optimizing your current product portfolio. We analyze your existing portfolio and make data-driven recommenda- tions for how to optimize it for growth and profitability. Whether it’s increasing revenue, reducing costs or improv- ing customer satisfaction, our team will optimize your product portfolio accordingly.

Market Analysis & Voice-of-Customer

When it comes to understanding customer needs and preferences in order to capture new markets, our Market Analysis & Voice-of-Customer service can give you the insights you need. Our team of experts gathers customer feedback through surveys, interviews and other methods in order to gain an accurate understanding of what cus- tomers want from their products/services so that you can tailor them accordingly. We also conduct in-depth analy- sis of market trends so that you are able to stay ahead of the competition.

New Product Screening

Our New Product Screening service will ensure that any ideas for a new product or service are thoroughly evaluated before investing resources into developing them further. We evaluate new product ideas against criteria such as risk factors (technical feasibility) market size (opportunity cost) target segment size (customer segmentation) pricing strategy (profitability) etc in order for us determine if it’s worth pursuing further or not.

How we can help

Coaching and Advisory

Our coaching and advisory services can help you achieve success through tailored strategies, personalized guidance, and actionable advice. Our experienced team of professionals will provide you with the tools and knowledge necessary to help you reach your goals. We understand that every business is unique, so we tailor our services to meet your individual needs.

Practical Workshops

The practical group workshops that our consultants lead are a great way for your team to come together and take advantage of the external view our consultants can provide. Our workshops are tailored to the needs of your team and focus on developing essential skills for effective communication, collaboration, decision-making, and problem-solving. We ensure that all of our workshops are engaging and interactive, using a variety of techniques to maximize the learning environment and foster team development.

Hands on help

Our consultants have been in the same position as you, so they know how to help you. They will help take the pressure off of you and let you focus on what is most important. They can provide the skills and knowledge needed to develop strategies that will help you reach your goals. With their support, you can take the necessary steps to drive your business forward and increase revenue.

Our comprehensive Product Strategy services will enable you to maximize returns on investment while achieving long term success with your products/services!

Let us show you how our expertise can help take your business where it needs to be – contact us today!

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